It depends on the need of each company to determine its objectives, it

must be implicitly based on the maximization of the wealth of the owners of the company, and this is achieved by measuring the price of the company's shares. It is established that other business participants are employees, suppliers, creditors who have a direct relationship with the company and are part of the "corporate social responsibility" that directly intervenes with the ethics and behaviors of the participants and the influence they have. Is exercised over the company, this is why companies always include goals in the missionary and visional part.